Is drugstore makeup cheaper than Crunchi?


Is it worth saving a few extra bucks?


We vote with our dollars, ladies! Do you know what you are supporting?

Besides the fact that the LARGE majority of cosmetic companies hide toxic, carcinogenic, endocrine disrupting ingredients in their products… as if that’s not a big enough reason to ban these companies.. they are also testing on animals.

I’m so thankful my products are Leaping Bunny Certified AND toxin free!

I get the common question, what is the difference between Cruelty Free + Leaping Bunny Certified?

Just because a product says “Cruelty Free”, does NOT mean it’s not tested on animals. Shocking right?! Most animal testing occurs at the ingredient level… not the finished product level. Unfortunately companies use this term a bit dishonestly. You can pretty much bet that if a company does not have a “Leaping Bunny” certification, the product has been tested on animals at some point along the way beginning from the ingredients.

And to take it even further, while a company may claim, “We do not test on animals,” it could still contract other companies to do the testing.

The only way to be 100% certain a company is cruelty-free is to buy products from companies that have been certified by the Leaping Bunny Program, which requires that no new animal testing be used in any phase of product development by the company,its laboratories, or ingredient suppliers. Triple step!

You may hear companies defend themselves by saying that the law requires animal testing to be conducted on all personal care and cosmetics products.

100% false!!!

Neither the U.S. Food and Drug Administration (FDA) nor the U.S. Consumer Product Safety Commission require animal testing for cosmetics or household products. Period.

It’s not difficult to find products that really are cruelty-free. You can use their website’s Compassionate Shopping Guide as a resource or download the free Leaping Bunny Cruelty-Free app from iTunes or the Google Play store! See Crunchi’s certification here!

Remember it’s still important to check the label! Leaping Bunny Certified does NOT mean it is toxin free, so keep reading those labels!

I am beyond thankful that one of Crunchi’s many badges is Leaping Bunny Certified.

You can find all of the Leaping Bunny Certified beauty products I use and recommend here!

©️ Mindful Mommy